Customer Privacy and Unsubscribes

We take customer privacy seriously and make it easy for you to handle customer data responsibly.

How We Protect Customer Data

What we collect:

• Email addresses (for sending recovery emails)
• Cart contents (to show what they left behind)
• Basic engagement data (email opens and clicks)

What we DON'T collect:

• Payment details or credit card information
• Personal documents or sensitive data
• Unnecessary tracking information

Data protection:

• We never sell customer data to anyone
• All data is encrypted and securely stored
• We extend GDPR and CCPA protections to all users globally
• Customers can request complete data deletion at any time

About Recovery Emails and Consent

Cart recovery emails are considered transactional emails related to a customer's shopping activity, not marketing emails. This means they don't require prior consent like marketing newsletters do.

However, customers can always opt out if they want to.

How Unsubscribes Work

Automatic unsubscribe process:

• Every recovery email has an unsubscribe link
• One click immediately stops all future emails
• No login required, no complex forms
• Customers are permanently removed unless they opt back in

What happens when someone unsubscribes:

• They immediately stop receiving recovery emails
• Their email is added to a "do not email" list
• They can still shop normally on your website
• You can still send order confirmations and receipts

Managing Customer Requests

If a customer wants their data deleted:

• Contact support@maicoro.com with their email address
• We'll completely remove all their data from our system
• This usually takes 1-2 business days

If they want to see their data:

• We can provide a report of what information we have
• This includes their email, cart history, and engagement data

Best Practices

Keep customers happy:

• Don't email too frequently (our default timing is good)
• Make your recovery emails helpful, not pushy
• Respect unsubscribe requests immediately
• Never try to re-add unsubscribed customers

Monitor your metrics:

• If unsubscribe rates go above 2%, review your email content
• High spam complaints mean customers feel your emails aren't relevant

Remember: Respecting customer privacy and preferences builds trust and actually improves your email performance over time.